Company Identity


To be a company that best understands and satisfies customers in business advisory, administrative and training.


We enable individuals and businesses to become high-performers through advisory, administrative, training and coaching and implementation of innovative solutions

Core Values

Value Creation – Unlocking the potential of our customers so they continue to remain relevant in their operating sphere.
Integrity – Being ethical in our dealings and inspiring trust through transparent behaviour and taking responsibility for our actions
Shared Learning – Learn through collaboration and sharing our lessons, knowledge and wisdom with our customers as partners.
Simplicity – Strive to simplify the complex situations to assist our customers in implementing sustainable solutions

Brand Promise

Remain relevant!

It is true that the times have changed, where good is not good enough because the hurdle rate for success has increased. This results in increased pressure; hence, at Alchemy Hub, we coach, guide and improve businesses as well as individuals with dedication and passion, so that they remain relevant.